|International SAMANM Journal of Finance & Accounting (ISJFA)|
Online ISSN 2308-2356 Print ISSN 2309-3439
Volume 5, Issue 1
Title: Fiscal Decentralization and Macroeconomic Stability: Theory and Evidence from Pakistan
Abstract: The exploration on the relationship between fiscal decentralization and macroeconomic security has been no results about the advantages of monetary decentralization. The present paper is investigated the impact of Financial decentralization on macroeconomic strength by using the misery indicator at the country level of Pakistan . This study used secondary data covering the period of 1974 to 2013 . Ordinary least square technique is used to estimate the impact of fiscal decentralization on macroeconomic stability . This study used the variables like GDP , Unemployment rate , Investment , Adjusted provincial revenue , Adjusted provincial expenditure .Macroeconomic stability is the dependent variable . This study shows that the importance and positive impact of financial decentralization on macroeconomic stability .
Author/s: Hina Ali, Malik Ayaz Mehmood & Mehvish Batool
International SAMANM Journal of Finance & Accounting (ISJFA)
Online ISSN 2308-2356 Print ISSN 2309-3439
Vol. 1 No. 1 , May 2013
Table of Contents
Evaluation and Countermeasures of Science-And-Technology Finance Development of Liaoning Province in China
XU Xiaofei ZHAO Xia CUI Yanjuan [1-11] [PDF]
Social Aspects of the Banking System
Amos Avny [12-19] [PDF]
The Stock Market and Macroeconomic Factors in Japan and Policy Implications
Yu Hsing [20-31] [PDF]
Suggested Mechanism for Producing Quality Research at Higher Educational Institutes in Pakistan System, Structure, Culture and Leadership Issues
Naveed Hasan, Shahid Mahmood, Hammad Hassan Mirza and Shahzad Hassan [32-45] [PDF]
Vol. 1 No. 2 , July 2013
Table of Contents
How to Organize a Communal Banking Set-up
Dr. Amos Avny [01-10] [PDF]
Empirical Investigation of the Factors Affecting Firm’s Performance: a Study Based on Food Sector of Pakistan
Zahid Bashir, Ali Abbas & Muhammad Nadeem Akram [11-23][PDF]
A Comparative Analysis between Asset Based and Asset Backed Sukuk: Which One is More Shariah Compliant?
Sutan Emir Hidayat, PhD [24-31][PDF]
Analysis of the Difference between before and after the Issuance of Sovereign Ṣukūk to the Financial of State and Well-Being of Society in Bahrain, Malaysia, and Indonesia
Khairunnisa Musari [32-46] [PDF]
Vol. 1 No. 3 , October 2013
Table of Contents
Effects of Duality, Board Size and Board Composition on Corporate Governance Disclosure in Pakistan
Nauman Zaheer [01-16][PDF]
Challenges Faced by the Model of Islamic Microfinance for the Development of Micro Entrepreneurs and SMEs in Rural Pakistan
Aasmaan Anam Najeeb Jamal & Muhammad Azhar Sheikh [17-38][PDF]
The Risk Level of Viet Nam Water Industry under Financial Leverage during and After the Global Crisis 2007-2011
Dinh Tran Ngoc Huy [39-51][PDF]
Effect of Governmental Ownership on the Intellectual Capital Index in Accepted Corporation in Tehran Stock Exchange
Seyyed Hossein Noorhosseini-Niyaki, Mehdi Meshki, Gholamreza Mahfouzi [52-63][PDF]
vol. 2 No. 1 , January 2014
Table of Contents
Explaining Analysis of the Relationship between Capital Structure, Cost of Capital and Yield Base Value
Meysam Kaviani, Seyed Reza Seyednezhad Fahim, Maryam Batebi, Mohammadali Kheyrkar Keshavarz
Administrative Corruption: The Contexts and Strategies (A Comparative Study of the Muslim and the West Perspectives)
Siavash Rashidi & Mohammadbager Babaei [16-24][PDF]
Cost Implications of Upstream Activities on the Financial Performance of Oil and Gas Companies in Nigeria
Davies, Stanley Diepiriye, Nangih, Efeeloo, Egbai, Emmanuel Otei [25-38][PDF]
Identify Bank Customer’s Expectations and Compliance Services with their Expectations
Majid Esmaeilpour, Effat Haji Hoseini [39-54][PDF]
Effects Of Working Capital Management On Firm’s Bankruptcy Probability
ImanJoneidi Jafari, Maryam Salahinezhad & Arezu Jalili [55-70][PDF]
Dynamic portfolio Value at Risk estimation using DCC-MGARCH model
Kiumars Shahbazi 1& Ahmad Molabahrami [71-85][PDF]
Productivity Growth and Complementary Assets: An Empirical Analysis of Pakistan
Tariq Javed & Maqbool Ahmed Gondal [86-100][PDF]
On the Analysis of the Effects of E-banking on the Profitability of Bank Mellat Iran
AkramTorki, Saeed Daee-Karim Zadeh [101-114][PDF]
Use of Clustering Approach For Portfolio Management
Saeid Fallahpour , Mohammad Hendijani Zadeh & Eisa Norouzian Lakvan [115-136][PDF]
Relationship of Cash Conversion Cycle (CCC) and Profitability of the Firm: Evidence from Tehran Stock Exchange
Mohammad Khodaei Valahzaghard (Ph.D.), Tayebeh Falahati Ghalhari [137-148][PDF]
An examination of stock categories; growth stocks and value stocks in Tehran Stock Exchange approved companies
Ali FazelYazdi & Ali Sarafraz Ardekani [149-174][PDF]
Vol. 2 No. 2 , April 2014
Table of Contents
Impediments to Corporate Social Responsibility Reporting in Iran
Behzad Latifian, Sadegh Feizollahi, Alireza Shirmohammadi [01-12] [PDF]
Investigating Ways of Financing in Islamic Azad Universities
Behzad Latifian, Farhad Kheirollahi,Fateme Seyedi [13-22] [PDF]
Study the Impact of the Determinants of Intellectual Capital in the Companies Accepted on Tehran’s Stock Exchange in Different Industries
Taghi Mohammadi, Reza Abdollahzadeh, Naghi Mohamadi [23-34] [PDF]
The Impact of Corporate Governance and Ownership Structure on Agency Cost in Listed Companies of Tehran Stock Exchange
Yahya Kamyabi, Hoda Majbouri Yazdi, Ali Ashae [35-47] [PDF]
Accounting for Culture in Terms of Hofstede and Gray
Hamedeh Sadeghian, Habib Reza Kakaei [48-60] [PDF]
Conservative Impact on Distributable Profits of Companies Listed on the Capital Market of Iran
Hamedeh Sadeghian, Hamid Reza Shammakhi [61-71] [PDF]
Modeling and Forecasting Trade Volume in Tehran Stock Exchange: An Application of ARCH Family Models
Navid Khalil Paktinat [72-83] [PDF]
The Role of Fair Value Standard in Global Financial Crisis
Dr.Osama Shaddad, Dr.Nawwaf Al-Fawaerah, Dr.Bader AlQaied, Dr.Mustafa Alshokry [84-98] [PDF]
Determining Criteria in Performance Auditing
Ghodratolah Haidari Nejad [99-108] [PDF]
The Effect of Disclosure Level of Corporate Social Responsibility (CSR) on Corporate Financial Performance (CFP) in Tehran Stock Exchange
Yahya Hasas Yeganeh, Maghsud Amiri, Farrokh Barzideh, Ghodratollah Barzegar [109-121] [PDF]
Investigating the Effects of Demographic Factors on Well-Being of Professional Accountants
Mahmoud Moeinaddin, Shahnaz Nayebzadeh, Fatemeh Dinpajouh [122-132] [PDF]
Studying New, Innovative Finance Methods
Seyed Amin Seyed Mohseni, Zahra Esmaiili [133-146] [PDF]
Investigation of the Relationship between Dimensions of Knowledge Management on Employee Performance at Saderat Bank in Ardabil Province
Sarboland KH, Nakhostin R [147-157] [PDF]
Strategic Management of Ecotourism Using AHP Method (Study Case: Qeshm Island)
Fatemeh Rashidi Nejad, Hussein Rashidi Nejad, Maria Koohpayehc, Mohsen Dehghani, Maryam Ghafari, Mohammad Reza Mirzadi [158-166][PDF]
Assessment of The Linear Relationship Between Intellectual Capital and Indexes Including Profitability, Growth and Revenue of Production Companies Recognized By Tehran Stock Exchange Market
Adel Shirali, Khosrow Faghani Makerani, Alireza Jorjorzadeh & Alireza Bakhshizadeh [167-182][PDF]
Evaluating the revolutionary process of performance management based on balanced score cards (BSC)
Dr Hassan Soltani, Maryam Mohebbi & Fateme Kowsari [183-191][PDF]
Stock Market Anomalies across Various Stock Market Indices of Pakistan
Bilal Hafeez, Tahira R. Hassan, Abirah Habib &Naazish Sabir [192-208][PDF]
Vol. 2, No. 3 July 2014
Table of Contents
Modern Banking and Customer Satisfaction
Muhammad Rizwan, Atif Rehman, Attia Rizivi, Rubab Khan, Sunia Ayuub, Uzma Baloch & Bilal Sardar
Does Investor Attention Matter’s?
Habib Ahmad & Rashid Amin
Overconfidence and Loss Aversion in Investment Decisions: A Study of the Impact of Gender and Age in Pakistani Perspective
Tahira R. Hassan, Wajiha Khalid & Abirah Habib
The Assessment of Corporate Social Responsibility (CSR) and Business Ethics in The First Bank of Nigeria Plc
Daramola, Gloria C, Iyiegbuniwe, Joy C & Okafor, Linus I
The Challenges & Profitability of e-banking in Fidelity Bank Nigeria Plc
Daramola, Gloria Chiadika, Okolie, Joseph Obi & Ogunlowore, John Akindele
Identifying Dimensions of Social Responsibility of Listed Companies in Tehran Stock Exchange Using Exploratory Factor Analysis
Mahmoud Moeinadin, PhD, Shahnaz Nayebzadeh. PhD & Bibi Reihane Mirhosseini, MA
The Influence of E-government Practices on the Public Trust in Lebanon
Hassan Alaaraj & Fatimah Wati Ibrahim
Vol. 2 No. 4 , October 2014
Table of Contents
Branding for Competitive Advantage: An Assessment of Branding Strategies within the Maize Seed Sector in Mashonaland, Zimbabwe
Maceline Nyatsambo & Willard Gwarimbo
The Role of Corporate Governance in Jordanian Banking Sector
Dr. Bader Alqaid [23-34][PDF]
Impact of Monetary and Fiscal Policies on Pakistan’s Economy using Vector Autoregressive Model
Pervaiz A. Memon & Niaz Hussain Ghumro [35-50][PDF]
Fair Value Accounting Standard (IAS 39) Versus the Historical Costs Principle
Dr. Waleed Masa’deh [51-63][PDF]
Politicians Opinion to the Survey Institute Credibility about their Electability in Legislative Parliament Elections of South Sulawesi, 2014
Andi Muhammad Abdi & M. Iqbal Sultan [64-75][PDF]
Vol. 3 No. 1 , January 2015
Table of Contents
Does Fiscal Deficit Dampen Down Economic Growth in Pakistan? An ARDL Bound Testing Approach
Muhammad Ramzan Sheikh¹, Kashif Saeed² & Shaista Qammer³
[Full Text PDF] [1-17]
Evaluation of the performance of listed companies in Tehran Stock Exchange on the implementation of accrual accounting system using consolidated approaches of ANP and TOPSIS
Hajar falah & Hamid Reza Shammakhi
[Full Text PDF] [18-35]
Vol. 4, No. 1, January 2016
Table of Contents
Survey of Drinking Water and Sanitation in Local Government Semarang, Salatiga, Kendal and Pekalongan District
Tri Joko¹ & Nikie Astorina Yunita
Keywords: Drinking water, Sanitation, Awareness, Willingness and healthy life.
[Full Text PDF] [01-12]
Comparing the Anomalies Between Pakistan, India and UK
Keywords: Efficient Market Hypothesis, Stock Exchanges, “Day-of-the-Week” Effect, “Week-of-the-Month” Effect, “Month-of-the-Year” Effect, Dummy Variables and OLS.
[Full Text PDF] [13-30]
Taxing The Informal Sector In Developing Countries:An Empirical Investigation From Rivers State Of Nigeria
Obara, Lawyer Chukwuma¹ & Nangih, Efeeloo²
Keywords: Taxation, Informal Sector, Tax, Economic Development, Tax avoidance.
[Full Text PDF] [31-41]
FIIs INVESTMENTS AND DIIs INVESTMENTS IN INDIA – A CAUSALITY STUDY
Omprakash Kajipet¹ & Sridhar Ryakala²
Keywords: Foreign Institutional Investors (FIIs), Domestic Institutional Investors (DIIs), Indian Stock Market, Vector Error Correction Model (VECM).
[Full Text PDF] [42-53]
International Interdisciplinary Journal of Scholarly Research (IIJSR)
Title: The Influence of Leadership Competencies on Sustainable Funding of Non- Governmental Organizations: A Review of Literature.
Abstract: In every organisation, success in one way or the other is attributed to competent leadership.Unlike government or for-profit sectors, Non-Governmental Organisations (NGOs) have to mobilize resources and manage organisations that sustainably provide for the needs of communities that do not pay back like business entities do. The mantle to drive the NGO mission and manage organisational challenges especially funding, creates distinct management challenges for NGOs and hence the need for appropriate leadership to face these challenges. This paper reviews the existing literature on the influence of leadership competencies on sustainable funding of NGOs. The review has established that most of the NGOs in Africa arehighly donor dependent to the effect that the character and role of the majority of NGOs is influenced by the availability of funds and interests of funders/donors. Notably, the review also reveals that funding from external donors is increasingly becoming unreliable and volatile. The review further established thatthe NGO leader is pivotal to the survival of the NGO since s/he is at the centre of NGO mission and overall strategic leadership.The typical competencies commonly associated with NGO leaders as the ability of a leader missioning and visioning, fundraising, staff empowerment and responsiveness to changing environment.However, most of the leadership traits studies conducted have focused on public and private organisations and least on the NGOs. This paper provides a theoretical review on the influence of leadership competencies and sustainable funding of NGOs, gaps in the literature, lessons learned and
Author/s:Paul Kyalimpa, Fulufhelo Godfrey Netswera & Edward Malatse Rankhumise
Title: The Influence of Leadership Competencies on Sustainable Funding of Local Non-Governmental Organizations in Uganda: Empirical Study
Abstract: Introduction: It has been observed that when an individual with a vision launches a Local Non-Governmental Organizations (LNGO or NGO), the organization’s motivation and decision-making often become intimately intertwined with the leader’s personality and character to the effect that the NGO may collapse when the NGO leader departs. Despite a high percentage of inactivity and mortality of LNGOs in Uganda, there has been no specific research conducted to establish the level of influence of competencies of NGO leaders on sustainable funding of the LNGOs. Aim: The purpose of this study was to investigate the competencies of LNGO leaders and the extent to which these competencies influence sustainable funding of these LNGOs in Uganda. Methods: This study utilized a descriptive correlation design. A proportionate stratified sample of 103 NGOs was obtained and their leaders were interviewed using self-administered questionnaires. Records reviews were also conducted to obtain data on financial sustainability.
Results: Overall, there was a very strong agreement by participants on possession of various leadership competencies among NGO leaders in Uganda. Thus, we found a 90.1% to 100% agreement by participants on the various NGO leadership competencies. There was also a marked rise in incomes from all sources between 2010 and 2014. In this study, the average total income from all sources was found to be $104903.39, of which 67%, 13.5%, and 19.5% were from external donors, local donors, and own income respectively. The average donor-dependence ratio and survival ratio over the 5 year period were 80.54% and 71.216 days respectively. The NGO leader/CEO understanding and working with whatever resources that is available (β=-9.802, P=.002) and spearheading the implementation of major investment decisions (β=15.720, P=.004) were the only competencies found to be statistically significant predictors of NGO financial sustainability measures (donor dependence ratio and survival ratio respectively). Recommendations: There is need for capacity building of NGO leaders in competencies that promote sustainable funding of LNGOs especially in effective and efficient resource utilization and investment. LNGOs should also prioritize investments in Income Generating Activities (IGAs) as core sources of funding. Lastly, there is need for governments’ deliberate policies to collaborate with LNGOs by allocating adequate budget and resources for implementation of NGO agenda that is in line national development priorities.
Author/s:Paul Kyalimpa, Fulufhelo Godfrey Netswera & Edward Malatse Rankhumise
The Influence Of Double Loop Problem Solving Learning Models to Senior High School Learners Spatial Thinking AbilityAbstract: The purpose of this research is to know the influence of the using Double Loop Problem Solving (DLPS) learning models to Spatial thinking ability.This research is an experimental design. Data collected in this research consisted of interviews, field observations, and written test. Experimental research involves two classes of senior high school as a research subject, namely Social Class XI 5 as experimental class and Social Class XI 4 as control class. The results of this research showed the presence of gain score in experimental class and control class. Experiment class gain score is 15.8 while control class gain score is 9.5. There is a difference gain score between both of classes. Experimental class showed higher average of gain score. It can be noted that the use of models learning DLPS in learners give significant effects against the spatial thinking ability.
Author/s: Fitri Umiyaroh & Budi Handoyo
Title: Demographic Trends in Green Purchase Behavior; A Study of Pakistani Youth Segment
Abstract: Purpose: The current paper focuses to study the gender differences in environmental concern, environmental attitude, perceived environmental responsibility, perceived seriousness of environmental problems, peer influence, self identity in environmental protection and the green purchase behavior in Pakistani youth. Methodology: Here a total of 175 (141 males & 34 females) were studied through questionnaires by convenience sampling. Findings: In this study the researchers found that the females are more conscious about green purchase behavior having mean of 3.2927 greater than that of males 3.2034 in the table 4-2-2. Managerial Implications: This research should provide a good way of information for the Pakistani youth to promote green purchase behavior among themselves. Marketers/mangers should focus on youth to increase G.P.B as the youth is more conscious to emotional appeals than any other age group. Originality Value: This research paper provides important guidelines to the managers to reinforce the green among the consumers.
Author/s: Muhammad Usman Malik, Muhammad Aqeel
Title: The Historical Studies on Shrines and Places of Worship in Khorezm Oasis
Abstract: The article is devoted; study the history of a place of pilgrimage of the Khorezm oasis in scientific works, scientists with the 30-80 уears XX century. The article examines chronologically the works of ethnographers and archaeologists of the Soviet period.
Author/s: Abidova Zaynab Kadirberganovna
Download File0 CommentsSR Dissertatia4/4/20180 Comments Dissertatia Title: APPRAISAL OF FEMALE STUDENTS’ LEARNING IN ISLAMIYAT AT GRADE 8TH
Author: Saira Ambreen Aslam
Department: Department of Education
University: The Islamia University of Bahawalpur, Pakistan Open
The Impact of Trade Liberalization on Agricultural Growth in PakistanAuthor: Rozina Nawaz
Department: Department of Economics
University: Government Sadiq College & University, Bahawalpur, Pakistan
Open0 CommentsInternational Interdisciplinary Journal of Scholarly Research (IIJSR) ISSN 2412-303X8/28/20170 Comments Volume 1 Issue 3 , July 2015
Author: Leila Rostami
Authors: Mohsen Karami, Mehran Aghajari, Sara Kazemi & Abbas Allahyar Beldaji
Authors: Syed Ali Ahmad, Mazher Mustafa, Muhammad Rashid, Zill-e-Huma, Jamil Khan, Muhammad Faisal Tahir Khan, Syed Aun Ahmad & Zuriat Zahra
Authors: Rabia Inam Khan, Maria Khan Durrani, Saima Tauni & Sumaira Aslam
Note: It’s Corrigendum is published at News Section.
Authors: Bushra Anjum, Attiya Irum & Dr. Naheed
Authors: Sumaira Aslam & Muhammad Wasim Aslam
Pages: [49-56]0 CommentsInternational Interdisciplinary Journal of Scholarly Research (IIJSR) ISSN 2412-303X8/28/20170 Comments Volume 1 Issue 2 , April 2015
Table of Contents
Syed Adnan Ali & Maria Rahim
Mr. Syed Wajeeh Husain, Mr. Affan Siddique, Mr. Ahmad Abbas Ali, Mr. M Rafaqat Ali & Mr. M Akbar
Habib Ahmad, Rana Waqar Luqman, Asad Raza, Usama Chishti & Rana Yasir Tufail
0 CommentsInternational Interdisciplinary Journal of Scholarly Research (IIJSR) ISSN 2412-303X Volume 2 Issue 2 , July 20168/28/20170 Comments Content OF Volume 2 Issue 2
Abstract: Food microstructure, a fractional frame work of cellular organelles in plant and animal play a major role in the release and bioavailability of several nutrients and allergenic substances which has great consequences in assessing nutritional role, food impact and nutraceuticals in preventing and as therapy of some chronic human diseases. The awareness and the knowledge of food microstructure is a bed foundation of applied food processing and product development for optimal mucosal and gut absorption and utilization of nutrient in human and animal blood plasmids
Keywords: Food microstructure, bioavailability, nutrients and nutrient role.
Author/s: Ogori Akama Friday
Abstract: The aim of the study to identify the factors affecting “Consumer Purchase Intention” in the forex market in Sargodha and Lahore city of Pakistan. This study measures the level of purchase intention related to the internet trust, website design and perceived risk in Foreign Exchange Market. Self-administrated questionnaires were used for data collection from traders of this market, the questionnaire were distributed in Lahore and Sargodha city for the purpose of data collection. Result shows that internet trust, website design and perceived risk significantly affect consumer purchase intention in forex market. Internet trust and website design have positive impact on the consumer purchase intention and “perceived risk” has negative impact on the “Online Consumer Purchase Intention” in forex market.
Keywords: Foreign Exchange Market, Consumer Purchase Intention (CPI), Internet Trust (IT), Forex Website Design (WD) and Perceived Risk (PR)
Author/s: Muhammad Hamid, Muhammad Asim Hafeez, Muhammad Awais & Ali Hassan Abbas khan
Abstract: Private investment is very important for the prosperity of any country. It pushed up the economic growth by solving the problems of unemployment, raising income and standard of living of people. This paper investigates the economic factors that affect Private Investment in Pakistan using the data from 1980-2011. Engle Granger Cointegration technique has been applied to analyze the long run and short run relationship with private investment. Results show that savings, credit and gross domestic product effect positively while inflation effect negatively private investment.
Keywords: Private Investment, Pakistan, Cointegration, Error Correction Model.
Author/s: Mahnaz Muhammad Ali & Salma Shaheen
Abstract: This study aimed to investigate the impact of organizational factors on sustainable development of companies with an emphasis on role of innovation capabilities and social responsibility strategies in companies in industrial city 1, Zanjan. This was applied analytic survey research. A questionnaire was used for collecting the data. The population consisted of all employees and managers of companies which are located in industrial city 1in Zanjan(N= 275). Using Cochran formula, 160 subjects were selected as sample. The SPSS software was used to estimate the model. The estimation results showed that all components of organizational factors had a significant positive impact on company’s sustainable development; however, the positive impact was different among various components of organizational factors.
Keywords: Sustainable Development, Innovation Capabilities, Corporate Social Responsibility Strategies.
Abstract: The innovation capability is one of the key and important issues which has been proposed in social sciences. However, this study aimed to investigate the impact of organizational factors on innovation capability of companies with an emphasis on role of research and development talents and research and development technology in companies in industrial city 1, Zanjan. This was applied analytic survey research. A questionnaire was used for collecting the data. The population consisted of all employees and managers of companies which are located in industrial city 1in Zanjan(N= 275). Using Cochran formula, 160 subjects were selected as sample. The SPSS software was used to estimate the model. The estimation results showed that all components of organizational factors had a significant positive impact on company’s innovation capability; however, the positive impact was different among various components of organizational factors.
Keywords: Sustainable Development, Innovation Capabilities, Research and Development Talents, Research and Development Technology.
Pages: 33-37 0 CommentsInternational Interdisciplinary Journal of Scholarly Research (IIJSR)ISSN 2412-303XVolume 2 Issue 1 , January 20168/25/20170 Comments Enhancement_in_Agile_Development_Methodologies_Using_Extreme_
Abstract: Extreme programming is one of the most effective and commonly used agile development methodology among software development methodologies. But in extreme programming, quality activities were executed consecutively along with the functional requirements. It reduces the rapidity in continuous iterations and makes inverse relation between quality and agility. Agile development worked with the small scale projects along with few experts team but not for large project. It could not be implemented properly due to scaling and estimation problem. Extreme programming (XP) with enhancing capabilities enabled agile methods to work efficiently for large scale organizations. XP was best suitable to be documentation and easier to implement. System engineering approach was considered as incremental change related to coding. Extreme programming was enabling hundreds of programmers and software engineers to work on large projects using agile development methodologies.
Keywords: Estimation, Scaling, Extreme Programming, Hierarchical approach, Process Measurement
Author: Muhammad Zeeshan Ali
Abstract: The idea behind this study is to expose the factors which have greater influence on customer buying behavior while making purchase decision through billboard advertisement. Here, in this study it is finally concluded after applying correlation and regression techniques that billboard location and catching billboards have greater influence on customer buying behavior. Design/methodology: this study is conducted on the students of IUB and sample size of 259 questionnaires was filled to find out the impact of billboard advertisement on their buying behavior. In this study reliability, correlation and regression techniques are applied. Findings: it is concluded that billboard advertisement influences the consumer buying behavior more when it is attractive to see, easy to understand and it is properly placed means delivering its messages to the right people.
Keywords: Advertisement, Outdoor advertisement, Billboard advertisement, Catching billboards.
Authors: Rizwana Iqbal & Sana Batool
Abstract: Purpose: The main intention to write this paper is to determine the impact of green advertising on customer purchase behavior and analysis the affect of Ecoliteracy and environmental concern on consumer buying behavior. Methodology/Approach: we collect primary data the target population for the study was the undergraduate, graduate and post graduate students of Islamia University Bahawalpur Pakistan. Sample size was of 384 students. We apply co-relation and regression test techniques to find out consumers responses. The finding of our research shows that consumer buying behavior is influenced by environmental concern and Eco-literacy. Findings: The findings of our research shows that consumer buying behavior is influenced by environmental concerns and Ecoliteracy It means those consumers who have knowledge about environmental issues and those who are more concerned about environmental betterment will positively respond toward green advertising. Future Implications and limitations: The study will be helpful for creating awareness in people about green advertising and convincing them to purchase those products that are beneficial for themselves and for society as well. our sample size is only students of Islamia university due to time constraints but ,if in future general public is considered as sample size then it will positively contribute for the betterment of the society by creating conciseness about environmental issues.
Keywords: Green advertising, Environmental friendly, Consumer purchase behavior, Environmental concerns, Eco-literacy
Authors: Sana Batool & Rizwana Iqbal
Abstract: The present study was conducted to identify emotional and behavioral disturbances among the News Reporters covering Traumatic events. In this study, a sample of 200 News Reporters belonging to the national and the local news agencies were selected from Rawalpindi and Islamabad who has covered any traumatic event in the past one year. Rotter Incomplete Sentence Blank (RISB) and Impact of Event Scale interpretations were used to assess variety of emotional and behavioral patterns of News Reporters. Results showed that some of the frequent emotional/behavioral reactions exhibited by individuals like withdrawal, anxiety\depression, aggression, hyperarousal and avoidance behavior. Whereas gender based comparisons indicated that there is no significant gender difference in the News Reporters in manifestations of behavioral and emotional disturbances. It is concluded that significant negative emotional and behavioral reactions are exhibited by the News Reporters who cover traumatic events. The study identifies the negative emotional and behavioral reactions towards trauma, which can be helpful for identifying problematic area for counseling and therapeutic interventions for these News Reporters.
Keywords: Behavioral Disturbances, Emotional Disturbances, News Reporters, Traumatic Events, Post Traumatic Stress Disorder
Authors: Misbah Shahzadi & Mahwish Rabia
Abstract: The description is not new in Persian poetry and has a special place in the works of famous poets, including Nezami. This study showed that Nezami used many types of adjectives in Makhzan-al-Asrar. In its simplest form, he used image; this indicates the high imaging and imagination power of poet. However, this study aimed to use experts’ adjective definitions to determine them in this work and classify them as simple, derivative, compound, and derivative-compound.
Keywords: Persian poetry ,Nezami, adjectives, imagination power.
Authors: Parivash Jamshidi (M.A)
Pages: [28-31]0 CommentsInvitation For Research Work11/26/20150 Comments 0 CommentsCall for Papers1/9/2015 International Interdisciplinary Journal of Scholarly Research (IIJSR) Current Issue: Volume 1 Issue 1 , January 201512/27/20140 Comments The Comparison of Service Quality in Public and Private Clubs in Lorestan Province Using SRERVQUAL Model Download File
Mohammad Ehsani, Hashem Kozechian, Ehsan Tatari Hassan Gaviar & Sirus Jafari Zafar Abadi [01-08]
The comparison of loneliness and social selfefficacy among male adolescents in families where the presence of father is temporary (for employment) and normal adolescents
Tahmineh Kamalian, Hojattollah Fani, Zahra Ghaderi [09-19]
DETERMINENTS OF CUSTOMER SATISFACTION AND ORGANIZATIONAL EFFECTIVENESS Download File
Rana Salman Anwar, Rahila Saeed, Fatima Hanif, Raheel Abbas, Atzaz-ul-hassan, Ikram Zain, & Humaira Gill [20-42]
Consumer Complaining Behavior Download File
Armaghan Abbasi & Salman Ali [43-50]
ECONOMIES OF SCALE Download File
Rana Salman Anwar & Salman Ali [51-57]0 Comments